#BEFREE to tell the freedom (also creative) of jewel and fashion accessory

Milano Fashion&Jewels

14* - 17 September 2024
(*Saturday by invitation only)

fieramilano, Rho


#BEFREE to tell the freedom (also creative) of jewel and fashion accessory

With the March 2022 edition of HOMI Fashion&Jewels Exhibiton, the cycle of #BE exhibitions in collaboration with poli.design also returns.

By now a cultural event that enriches and completes the agenda of those working in the sector: we are talking about the cycle of #BE exhibitions of HOMI Fashion&Jewels Exhibition that sees the involvement of POLI.DESIGN.


The March 2022 edition - from the 11th to the 14th of the month - will present the #BEFREE exhibition that narrates and promotes freedom, the primary condition for the existence of every human being and the supporting base - to be defended and celebrated - of every socio-cultural value. The concept was approached in the round, with different creative interpretations: to be a free decoration capable of finding a new space on the body and of revealing a new way of interacting with the wearer; to be a free spokesperson for the style of those who choose it, becoming an aesthetic testimony on the one hand and a privileged expression of identity, like a manifesto of thought to be worn proudly on the skin, on the other; to transform itself into an icon of a freedom that, through the ages, has been expressed with the most varied symbols that, on their own, make up a true style statement, but with soul.


A fascinating and intense exhibition that will be open to the public involving the creations of over one hundred designers and famous brands, among which there are Alessandra Calvani, D'Arc Studio Per .Bijouets Gaia Caramazza, Ida Callegaro, Joidart Per Aibijoux, Krimose by Cristiana Cavalli,, Lebole Gioielli, Lorella Tamberi Canal, May Moma , Minrl, Oriunda Jewels, Ottaviani, Se.Ma.Vi.



"We have dedicated this exhibition to freedom because it is a fundamental value for every person, which we have appreciated even more now that the pandemic has forced us to have little of it - explains Alba Cappellieri, from Politecnico di Milano -. This means that jewellery and accessories are now the protagonists of style, interpreters of time and messengers of important values such as freedom. What you will see are jewellery and fashion accessories that find a new space on the body or an unconventional interaction with the garment, new wearability, new messages, new aesthetics and new materials, with one goal: be free!"